The television industry is entering a new era of competition. The heydays of free-TV and analogue pay-TV are over. With the digitalization new challenges but also opportunities arise for the incumbents of the industry. The Cologne Conference will explore what kind of new revenue models are developed right now across the globe and how content should look like in the new media world. Finally, top players from the German industry will present their strategies to compete in the new marketplace: What are their plans for the future?
Presenter: Dr. Bertold Heil, Head of Broadcast, Online & Entertainment, Detecon International, Bonn
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14:00 hrs - 14:45 hrs
Presentation
New Revenue Models in a Digitalised TV-World. An International Survey
Ben Keen, Chief Analyst & Exec. Director, Screen Digest, London
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14:45 hrs - 15:15 hrs
Presentation
New Formats for the New Television
Eileen Bastianelli, Head of International Business Development, 121 Productions, Paris
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15:15 hrs - 16:30 hrs
Panel
New Formats for the New Television
Bruce Vandenberg, Director of Interactive Media, Celador International, London
Neil McDonald, Managing Director, DIGT Corp., London
Ute Biernat, CEO, GRUNDY Light Entertainment, Hürth
Brian S. Hurst, CEO, The Opportunity Management Company, L.A.
Eileen Bastianelli, Head of International Business Development, 121 Productions, Paris
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16:30 hrs - 16:45 hrs Coffee Break
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16:45 hrs - 18:00 hrs
Panel
Perspectives for German TV-Producers and Broadcasters in the Digital Age
Marcus Wolter, Managing Director, 9Live, Ismaning
Dr. Constantin Lange, Managing Director, RTL NEWMEDIA, Cologne
Wolfram Winter, Managing Director, Universal Studios Networks Deutschland, Munich
Anke Schäferkordt, Managing Director, VOX, Cologne
Christian Popp, Producer, Grundy UFA TV Produktion, Potsdam
Rainer Sura, Director Broadcasting & Marketing, QVC Deutschland, Düsseldorf